Amount of data (coverage). Ad server. Attribution. Accepted (aka delivered) rate. Ad network⏎
Content management. Click through rate (CTR). Abandon rate. 2nd party data. Ad serving⏎
Attribution model. Audio. Abandon (inbound). Conversions. Clusters⏎
Beacons. Addressability. Agency trading desk. Collaborative filtering. Abandon rate⏎
Access. Creepy factor. Cookies. Analytics. Abandon (inbound)⏎
Access. Addressable tv. Access. 1st party data. Click through rate (CTR)⏎
Continuity offer. Amount of data (coverage). Ad server. Consistent representation. Ad exchange⏎
Average revenue per user (ARPU). Chaid. Attitudinal data. Addressable advertising. Customer data integration (CDI)⏎
Cross referencing. Algorithm. Completeness. Consistent representation. Broadcast email⏎
Average revenue per user (ARPU). Addressable advertising. Brinker's map. Accepted (aka delivered) rate. Click through rate (CTR)⏎