Customer insight. Dynamic content. Data governance. Customer journey map (CJM). Data⏎
Digital journey. Data identification. Information architecture. Free gift offer. Discount rate⏎
Data governance. Data enhancement. Free. Emotion. Data management⏎
Direct mail. External data source. Incentives. Hard offers. Impressions⏎
Email conversion rate (CR). Hard offers. Data exchanges. Data exchanges. Email click-through rate (CTR)⏎
Data management. Customer journey map (CJM). Impressions. Identify management (IM). Heuristics⏎
Customer segmentation. Finding. Incentives. Data integration. Half life⏎
Data governance. Emotional state. Data visualization. Data activation. External data source⏎
Display advertising. Customer journey mapping. Incentives. Heuristics. Customer satisfaction (CSAT)⏎
Email conversion rate (CR). Data identification. Dedicated staffing option. Future state. Customer retention rate⏎