Ad serving. Ad network. Audio. Addressability. Ad server⏎
Broadcast email. Analytics. Cross-device marketing. Amount of data (coverage). 3rd party data⏎
3rd party data. Anonymized data. 1st party data. 1st party data. Content management⏎
Addressable tv. Campaign management. Addressable advertising. Ad exchange. Ad suppression⏎
2nd party data. Break even (be) response rate. Consistent representation. Cpm. Audio⏎
Current state. Customer experience (CX). 360 degree customer view. Buy one, get one (BOGO). Ad exchange⏎
Anonymized data. Analytics. Click through rate (CTR). Content-based advertising. Blended staffing option⏎
Anonymized data. Access. 360 degree customer view. Ad serving. A/b split⏎
24x7 staffing option. Customer acquisition cost (CAC). Audience management. Content management. Audience management⏎
Attribution model. Continuity offer. Ad suppression. 360 degree customer view. Cross referencing⏎